Denim Show for New Delhi and Mumbai editions announced

With an aim to provide an impetus to denim industry stakeholders in the aftermath of the Covid-19 pandemic, organizers Messe Frankfurt Trade Fairs India and MEX Exhibitions have announced new dates for both New Delhi and Mumbai editions of the Denim Show. In consultation with various partners, exhibitors and associates, Messe Frankfurt Trade Fairs India and MEX Exhibitions have decided to go ahead with new dates for New Delhi and Mumbai editions of Denim Show which will now take place from 17-19 December 2020 and 19-21 March 2021 respectively. The shows were postponed in view of the rapid escalation in the number of Covid-19 cases, restricting interstate and international travel. Denim Show serves as a unique platform where the entire denim fraternity converges to showcase latest products, technologies, and set future trends. Held in association with Denim Manufacturers’ Association (DMA), the show helps in furthering the potential of the Indian denim industry by creating a stage through which suppliers and buyers under the denim manufacturing supply chain could avail the benefits of targeted business opportunities. India’s position in manufacturing denim is very strong and the Denim Show will act as a catalyst taking it a notch-above to make it more competitive. Denim is one of the most versatile fabrics known to mankind and its application has moved far beyond just clothing. Keeping this in view, the organizers have crafted this show to meet both contemporary and future needs of this industry. In every edition, exhibitors put forth innovations that add value to this sector, with themes such as circularity of the economy and sustainability driving the show. The Denim Show encompasses some specially-designed key highlights such as Denim Applications – highlighting rapidly increasing applications of Denim fabrics and textiles; Denim Talks – comprising a series of talks bringing forth innovation, education & sustainability; Denim Trends – aimed at defining future denim trends; and Denim Walks – showcasing latest fashion trends in denim through a fashion show. The highlights aim to enrich the experience of both exhibitors and visitors by giving them more avenues for participation.